
PHRASE's debut album Talk With Force ushered in a new era for Australian Hip-Hop with its raw subject matter and unrivalled sonic foundations courtesy of the CROOKED EYE production team (J-Skub, Daniel Merriweather & PHRASE). The breakthrough single from the album entitled “Hold On” solidified PHRASE’s position at the fore-front of the Australian Hip-Hop movement. 2006/2007 saw PHRASE perform almost 100 live shows across the country, touring and performing with artists like Snoop Dogg, Bliss N Eso, Mobb Deep, Pegz, Method Man & Redman, Rahzel, Scribe, Mark Ronson and DJ Premier. The achievements of PHRASE in this short 2 year period have been nothing short of phenomenal – from being a young rapper with a hope and a dream to being both an Aria and Apra award nominee and later taking out two awards at the 2007 Urban Music Awards, PHRASE’s story is definitely one for the history books. Now almost 4 years since his debut, "CLOCKWORK” promises to once again break the mould of what people expect to hear from an Australian Hip-Hop artist.
PHRASE is back with a brand new album that is already turning heads and impacting the Australian music industry. To create his new sound, Phrase has enlisted the help of producer Jan Skubiszewski (of Aria nominated Jackson Jackson fame). With the help of Jan, PHRASE wrote and recorded over 3 albums worth of material in order to develop the sound and direction of "CLOCKWORK". This album reflects PHRASE's progression from the youthful aggression expressed on his critically acclaimed debut album Talk With Force and shows a maturity and social awareness not often seen in a man of his age. Opting to steer clear of the standard "lets get every rapper I know to feature on my album" concept, PHRASE has gone outside the box and reached out to both old and new icons of the Australian music industry. Collaborations on "CLOCKWORK" include Kram (Spiderbait), Wendy Matthews, Daniel Merriweather, Bliss N Eso, Harry Angus (Cat Empire / Jackson Jackson), Illy, Max White and numerous session musicians from Melbourne’s live music scene.
With first-of-its-kind collaborations like these, PHRASE hopes “CLOCKWORK” will play a part in bridging the gap between “Aussie Hip-Hop” and other genres in the Australian music industry.